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December 17, 2010

World Waits for iPad 2 Naming and Branding

It's that time of year again when we spend a few moments wondering what the next gizmo from Apple will be called.

ReachingiPad.gifIn this case its the iPad.

Many people feel that the new version of this device will be called iPad 2 for obvious reasons.

As is usually the case with anything from Apple, the Next Big Thing is meant to be transformative. The iPad 2 will bring Mac Users and iPad users closer, it is hoped.

The new, rumored to be, photographed case promises us that it will have all kinds of new powers.

The only problem, points out one blogger, is that Apple has yet to call the second incarnation of a product "2."

The second iMac was just an iMac, the second iPhone was just an iPhone.

So... what will be calling the new iPad, should it appear in January (as we all believe it will)?

Whatever we call it, the current iPad is likely to undergo a subtle naming change as well.

It could be named "the original iPad," or "iPad 1 G," or the "first generation iPad" or maybe
even the "iPad Classic," which is doubtful.

Nonetheless, by renaming or re-referencing the current iPad, Apple would effectively be giving a new name to the iPad 2.

Which, logically speaking, would still be just an iPad.


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Posted by William Lozito at December 17, 2010 8:12 AM
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