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November 2, 2009
Global Brand Name in the Dictionary: Nissan Leaf
It's extremely rare these days to have a word in the dictionary that is trademarkable globally.
Congratulations to Nissan for the Leaf brand name, for its first electric car.
To develop a trademarkable brand these days usually means a coined name or combination of words from a language other than English.
Technorati Tags: Nissan, Leaf, Electric Car
Posted by William Lozito at November 2, 2009 9:58 AM
Posted to Automotive | Brand Naming | Branding | Naming | Trademarking
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