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September 11, 2007

New Indiana Jones Movie Has a Name, Finally

Shia LaBeouf's announcement at the MTV Music Video Awards that the name of the new Indiana Jones movie will be Indiana Jones and the Kingdom of the Crystal Skull immediately made me think of artist Damien Hirst's diamond skull that sold for $100 million two weeks ago.

The title of that piece is For the Love of God, named after his mother's exclamation, "For the love of God, what are you going to do next?"

Some movie fans were less than impressed with the new movie name but I think it sounds pretty interesting.

Slashfilm has the logo up and had already posted the six possible names, with the original working title of the project being Indiana Jones and the City of the Gods.

Chris Thilk likes the title but is afraid that it's "going to take up a lot of poster space and will be hard to fit easily on toy packaging."

He also amusingly notes that "If there were still such a thing as movie theater marquees it would get chopped to hell."

Technorati Tags: Shia LaBeouf, Indiana Jones, Damien Hirst, Slashfilm, Chris, Uniqlo, Volkswagen, Isaac Mizrahi, Karl Lagerfeld, Very Wang.

Posted by William Lozito at September 11, 2007 9:09 AM
Posted to Brand Naming | Branding | Company Naming | Industry | Marketing | Media and Entertainment | Naming | Naming Rights | Product Naming | Retail

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