December 1, 2006
Links du Jour 12-01-06
Model Transformation - Debbie Millman at Speak Up wrote an excellent post about the rehabilitation of the Kate Moss brand name, and why fallen celebrities seem to be able to pick up where they left off. Millman says, "The complete and utter transformation of a brand is often the only remedy in keeping a fading or dying brand alive." Great article.
Paris Hilton and Britney Spears Create "Sparis” Brand - Britney is taking a page out of Paris’s raunchy book to stage her own comeback. But this is the match made in hell. Dawn Olsen at Blog Critics begs them to “spare us”. Please.
Posted by William Lozito at December 1, 2006 8:13 AM
Posted to Branding
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