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December 29, 2006

Brand Naming New Year's Resolutions

Here are some brand naming New Year's resolutions:

• Avoid names with missing vowels


• Invest in rhyme – the results are sublime


• Exercise your right to extensive plosive exploitation


• Throw away names that can be pronounced 4 different ways (or not at all)


• Find a synonym for black


• Stop paying so much for tourism slogans


• Don't add to the Fusion confusion


• Remember that over half of "marriages" end in divorce


• If your product name offends, you must make amends


• Give Wii a chance

If you have a brand naming New Year's resolution to suggest, please leave a comment below. Have a happy New Year, and we'll see you on Monday, January 1st, 2007!

Technorati Tags: Vowels, Rhyme, Plosives, Pronunciation, Tourism Slogans, Fusion, Wii

Posted by William Lozito at December 29, 2006 4:21 PM
Posted to Brand Name Research | Brand Naming | Branding | Company Naming | Linguistics | Marketing | Naming | Product Naming | Slogans | Trademarking

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