the product naming blog

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November 28, 2006

Links du Jour 11-27-06

Dippy Chick - Here's a link to Marie's WAHM Spotlight blog, which profiles the Dippy Chick Company, which has come up with equally irreverant product names: Gettin' Piggy Widdit, Crabby ol' Beach Seafood Mix, Kamikaze Wasabi, and Parmesan Pesto Manifesto, to name a few. The Dippy Chick's original business name was SerenDIPity Gourmet Specialties.

DC Aims at Teenage Girls - Johanna Draper Carlson writes about DC Comics creating a graphic novel for teenage girls with the name "Minx". Tim Leong at Comic Foundry points out that DC had to take legal action to protect the brand name Minx. What do you think of the name Minx other comics aimed at girls: Paradox, WildStorm, CMX, Helix?

The Value of a Brand Name - Would you go to the theater to see "James Bond 21"? How about "Casino Royale"? Interesting post by Frank Cimatu on the naming strategies studios employ in marketing sequels.

The 69-word Name Change - A James Bond fan changed his name to all the Bond movie titles. You have to read this blog post by Adam Ash to believe it.

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Posted by William Lozito at November 28, 2006 7:55 AM
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