September 19, 2006
Links du Jour 09-19-06
Top-secret Elmo Revealed! - Yes, the 10th Anniversary Tickle Me Elmo has been unveiled and he is to be called TMX Elmo. The TMX Elmo product name represents two things: Tickle Me Extreme" or "Tickle Me 10" and it looks like he will be pretty hard to get (just like his predecessor was).
Hopefully, consumers will not confuse this name with the Mexican Telephone Company ticker symbol (TMX), the computer term "Translation Memory eXchange", the company called TMX Communications, or TELEMETRIX Network Construction.
Talk like a pirate training film prepares you for the upcoming holiday - Yes, today is Talk Like a Pirate Day, so here’s a quick link for those of us who want to bone up on the lingo. Pirate brand names and product names are all the rage now, so we may as well give in for 24 hours.
Finally, a Definition for Web 2.0 We Can Agree On? - Steve Rubel reported on a recent InformationWeek article that defined the term "Web 2.0": "Web 2.0 is all the Web sites out there that get their value from the actions of users."
Rubel thinks that corporate sites that brand themselves by valuing their customers' thoughts and comments are also "Web 2.0". Examples of brands whose names are unquestionably associated with being "Web 2.0" would include: Wikipedia, Digg, Technorati, and Flickr.
Some argue that MySpace and Facebook should be considered "Web 2.0" brands as well, given their influence and interactivity.
One comment to Rubel's blog post suggested that this reflects our need and interest in naming our technological cycles, something that Intel was arguably in control of, with its 286/386/486 chip naming architecture.
Citizendium: a more civilized Wikipedia? - The founder of Wikipedia is branching out and forming a new online reference called The Citizendium that promises to be a more reliable (though less fun) version of Wikipedia.
Techcrunch is cynical about this move gaining as much popularity among users as Wikipedia. The name itself is a giveaway: Wkipedia is a unique product name that melds the words Wiki and encyclopedia, with “wiki” referencing the Hawaiian word for “fast”. The word encyclopedia comes to us from Greek egkuklios paideia, meaning “all round education”.
Wikipedia is just that, a very fast “all round education”. A Citizendium is a combination of “citizen” and the word compendium. Compendium is from Latin, and usually means a “summary” of a larger work or an abridgement (from compendere, or “that which is weighed together”).
Therefore, to call something a Citizendium is to put a severe limit on the offering - and to suggest it is less than complete, unlike the word Wikipedia. This is ironic since Citizendium, as a brand name, is meant to be the exact opposite.
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