the product naming blog

« Brand Naming: Private Jet Brands Explained | Main | MyChingo: Clever Product Name or Offensive Slang? »

September 5, 2006

Katie Couric – Your Name Proclaims Your Fame

NameCongratulations, Katie, we knew you had it in you. Talent that is, courage too, and the ability to present the pure journalistic truth. Your debut tonight night was nothing short of newsworthy. But we’re not surprised, after all, you’re named for it.

Katie, as you probably know, is a diminutive of Katherine, a name which means “pure.” And Couric, most likely derives from the French word Courier, which means “messenger” or “deliverer of news.”

As a “pure deliverer of news”, it’s obvious that you were fated to be a serious journalist and not just a glamorous morning show host.

For your new role, however, you should consider, a little back formation of your given name. Katherine, after all, is much more serious than cute little Katie. (In fact, Katherine may have the effect of adding an inch or two to your height.)

In either case, your name not only makes semantic sense, it also has a wonderful cadence (perfect Iambic Dimeter) and authoritative plosive consonant alliteration.

Now if only we could say the same for Bill O’Reilly.

Technorati Tags:

Posted by Diane Prange at September 5, 2006 10:34 PM
Posted to | | |

Trackback Pings

TrackBack URL for this entry:

1 Comment

I think she used to call herself "Kathryn" when she worked for CNN and when she was the news reader on the Today show, before becoming co-host.

Leave a comment