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June 16, 2006

The Debate Over Manitoba's New Branding Strategy

If you've been reading our blog recently, you know that I've been keenly interested in tourism slogans and recently the new Manitoba slogan, Spirited Energy.

On two occasions this week, I was on Richard Cloutier Reports on CJOB Radio in Winnipeg. You may find these audio clips of the live interviews of interest.

  • Thursday, June 15th - Debate on the Manitoba branding strategy and new tourism slogan, Spirited Energy, with a member of the Manitoba Premier's Advisory Council. Listen to the
  • Monday, June 12th - Discussion with Richard Coultier about tourism slogans in general, and Manitoba's branding efforts. Listen to the .

By the way, a city in Florida is considering a new slogan. I'll have more on this soon...

Posted by William Lozito at June 16, 2006 9:56 AM
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1 Comment

I'm just chuckling at the removal of "friendly" [or will that still be on the plates?], from my Land of Living Skies. I think living skies have spirited energy, don't you?

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