June 21, 2006
New Goodyear Blimp Name: Spirit of Innovation
After several months and 10,000 entries, the new Goodyear blimp has been named Spirit of Innovation.
Although the other Goodyear blimps are named Spirit of Goodyear and Spirit of America, when I hear Spirit of Innovation, for some reason I'm reminded of the Spirit of St. Louis (the name of the plane Lindberg flew to achieve the first nonstop solo transatlantic flight.)
I'm guessing that most people don't know the names of the existing Goodyear blimps, but the Spirit of Innovation, while not a particularly innovative name, may be helpful.
However, with Goodyear Tire & Rubber Company supplying the tires to NASCAR, this will probably provide Goodyear more visibility in the marketplace than the new blimp.
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