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May 8, 2006
Product Naming: Wii Wii Wii All the Way to E3
As you may be aware, especially if you've been reading our blog on a regular basis, the blogging community has been abuzz over Wii, Nintendo's new brand name.
With E3 2006 (Electronic Entertainment Expo) kicking off this Wednesday, the viral buzz around the Wii brand name caught the attention of Advertising Age magazine.
Again, it looks like the Wii brand name is for real. Given this fact, during an interview that appeared in today's edition, I suggested that Nintendo and Leo Burnett, Nintendo's ad agency, should capitalize on the Wii buzz.
For more about Wii at E3, check out I3, U3, Wii all 3 for E3! and follow the Go Nintendo gang to the E3 expo. Then, be informed of Nintendo Wii announcements at E3 by following these blogs: NintendoRevolution.Ca, Codename Revolution, and Blogging the (Nintendo) Revolution.
Technorati Tags: E3, E3 2006, Nintendo Wii, Nintendo, FIVE, Wii, Advertising Age
Posted by William Lozito at May 8, 2006 2:52 PM
Posted to Brand Naming
| Consumer Electronics
| Technology
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It's wonderful, and generating buzz like an industrial turbine.