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May 8, 2006

Product Naming: Wii Wii Wii All the Way to E3

Wii logoAs you may be aware, especially if you've been reading our blog on a regular basis, the blogging community has been abuzz over , Nintendo's new brand name.

E3 2006 logoWith (Electronic Entertainment Expo) kicking off this Wednesday, the viral buzz around the Wii brand name caught the attention of magazine.

Ad Age logoAgain, it looks like the Wii brand name is for real. Given this fact, during an that appeared in today's edition, I suggested that Nintendo and Leo Burnett, Nintendo's ad agency, should capitalize on the Wii buzz.

For more about Wii at E3, check out and follow the Go Nintendo gang to the E3 expo. Then, be informed of Nintendo Wii announcements at E3 by following these blogs: , , and .

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Posted by William Lozito at May 8, 2006 2:52 PM
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1 Comment

It's wonderful, and generating buzz like an industrial turbine.

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