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May 12, 2006

Links Du Jour 05-12-06

  • - Marmite apparently has done some interesting brand name research and has discovered that grossing people out will make them remember a name they probably already know in the first place. The ad viral is pretty hardcore, and probably effective.
  • - What can I say? The new Google Trends is pretty cool. Among other things, it allows anyone to do some fast and fairly accurate brand name research. Steve Rubel has found some facts that may surprise you...

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Posted by William Lozito at May 12, 2006 8:14 AM
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