April 11, 2006
Olympic Airlines Changes Name To Pantheon Airlines
Olympic Airlines will be renamed “Pantheon Airlines” as of October 26 of this year.
Looks like the beleaguered airline brand has found some new life, and the Pantheon name seems to be focusing on the brand’s Greek heritage. The new, smaller carrier will be sharing routes with CSA Czech Airlines.
I think a name change makes sense. This decision comes after the company’s ill fated restructuring in 2003 that saw the company renamed Olympic Airlines from Olympic Airways. Two years of mismanagement followed, as well as not a few cancelled flights. In 2005, the company was hit by bomb threats and equipment failure, which seems to have permanently jinxed the brand name.
To reiterate, I think it makes sense for Olympic Airlines to change its name for a fresh start. I'm reminded of ValuJet, after having crashed in the Florida Everglades, changing its name to AirTran.
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