April 18, 2006
Links Du Jour
- Jolt set for twitchy, overcaffeinated comeback - Jolt is the brand name that carved out the newly invigorated heavy caffeine drink niche market and it's coming back to take on Coke Blāk.
- "Drivers Wanted" Dead. But Jetta Drivers Aren't. - Looks like the Jetta brand name is getting a revamp: the "Divers Wanted" slogan is dead. Its replacement might be "Safe Happens".
- Hundreds ask Smithsonian not to sell out to Showtime - Looks like the Smithsonian is a brand unto itself. Interesting to see how the Showtime product name is so disliked by Smithsonian fans...
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